B. DESIGN (MULTIMEDIA)

Eligibility: 10+2 with min.45% marks.

The Bachelor of Design (B.Des) in Multimedia is a 4-year undergraduate program that combines elements of visual communication, animation, graphic design, video production, interactive media, and digital technologies. The scope of B.Des in Multimedia is broad and growing rapidly due to the increasing demand for digital content across industries.
B.Des in Multimedia offers a diverse and dynamic career path. With industries moving increasingly toward digital engagement, the demand for multimedia professionals continues to grow. The key to success is staying updated with current trends and constantly evolving your creative and technical skill set.

Course Content :

The course contents of this course are the mixture of Computers, Designs, Graphics and Fine Arts. This course focuses on the Designing and Animation. This course covers first the basics of the computers, 2D & 3D animations, HTML 5, media, audio-video editing, building of advertisements, film appreciation, designing and printing techniques, etc. In the the last two semesters there will be a project as well as industrial training.

Bachelor of Design (Multimedia)

Semester I
Drawing & Colour-1
Introduction to 30-1
Workshop-l
Elements of Art and Multimedia
Communication Skills in English-I
Punjabi /Basic Punjabi/PHC
Semester II
Drawing & Colour-II
Introduction to 3D-II
Theory of Media (Print Media & Script Writing)
HTML5
Workshop-II (Photography & Adobe Lightroom)
Adobe Illustrator
Communication Skills in English-II
Punjabi Compulsory/Basic Punjabi/PHC
Drug Abuse: Problem, Management & Prevention
Semester III
Film Appreciation-1
Animation in 3D
Adobe Photoshop
HTML5
Adobe Indesign
Project - 1
Semester IV
Flash
Java Script
Al & Cloud Computing
Film Appreciation II
Environmental Studies (Compulsory) – II
Project-II
EVS
Semester-V
Adobe Premiere Pro
Adobe After Effects
Workshop III
Sound Editing and Recording
Technical Theory of Media - II (Electronic Media)
Project-III
Semester-VI
3D Studio Max
Introduction to 30
Drawing & Illustration
Workshop-IV: (Stop Motion)
Blender
Project-IV
Semester-VII
Maya
Mudbox
Project-V
Semester-VIII
3D and Animation in Photoshop
Motion Graphics for Commercials
3D Human Modelling and Animation
Industrial Training

Scope :

Career Opportunities :

Graduates can work in a variety of creative and technical roles, such as:

  • Multimedia Designer
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  • Graphic Designer
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  • UI/UX Designer
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  • Animator (2D/3D)
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  • Motion Graphics Artist
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  • Game Designer
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  • Visual Effects (VFX) Artist
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  • Video Editor
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  • Art Director
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  • Digital Illustrator
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  • Web Designer/Developer
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  • Creative Director

Industries Hiring Multimedia Designers :

  • Advertising & Marketing Agencies
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  • Film & Television Studios
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  • Gaming Industry
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  • E-learning Companies
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  • Animation Studios
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  • Web and App Development Firms
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  • Publishing and Media Houses
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  • Corporate Communication Teams
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  • Augmented/Virtual Reality Companies
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  • Freelance or Start-up Ventures

Freelancing & Entrepreneurship :

  • Multimedia professionals are in high demand as freelancers for
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  • Branding and Identity Design
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  • Social Media Content Creation
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  • Explainer Videos
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  • Web Design Projects
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  • Mobile App Interfaces
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  • Youtube Content Creation
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  • Digiral Art & NFT's

Higher Education Options :

After B.Des (Multimedia), students can pursue
M.Des (Master of Design)
MFA (Master of Fine Arts)
MBA (Design Management/Media Management)
Specialized diplomas or certifications in VFX, animation, game design, UI/UX, etc.